EMMA THE EMOTIONAL MONEY COACH IS ABOUT TO BECOME YOUR JUDGMENT-FREE, MONEY-SMART BESTIE!
WOULDN'T YOU LOVE TO...
Make smart money decisions without second-guessing yourself?
Navigate emotionally charged financial situations with calm and confidence?
Feel supported (without shame) when you’re stuck on what to do next?
Have 24/7 support for financial problems and emotional money decisions?
Blend emotional intelligence with money smarts to protect your peace and your bank account?
Know that you're getting financial advice from a trusted source, not some random stranger on the internet?
Emma the Emotional Money Coach™ helps you do all of this and more, right inside ChatGPT, 24/7.
You’re staring at a money decision.
It’s not just about numbers.
It’s about emotions.
It’s about family.
It’s about what feels right and smart.
And you wish you had someone to walk you through it without judgment, without pressure, and without second-guessing yourself.
Now you do.
Introducing Emma, The Emotional Money Coach™, a custom AI assistant trained by Christine M Luken and infused with her signature Financial Dignity® method.
Emma Helps You:
Get instant clarity on emotionally charged financial decisions
Calm your nervous system and clear the mental clutter
Navigate complex choices with both logic and self-trust
Protect your peace while protecting your bank account
Feel supported, validated, and empowered every time
Use Emma When You’re Asking:
“Should I lend money to a friend or family member?”
“Is this purchase aligned with my values?”
“How do I set boundaries in my business around money?”
“Why do I feel weird spending on myself, even when I can afford it?”
Here's Everything You're Getting:
I’m Christine Luken, founder of the Financial Dignity® movement, 17-year Financial Coach, and author of four books on personal finance and emotional money mastery.
I’m the creator behind Emma, The Emotional Money Coach™.
I’m here to empower you to claim your Financial Dignity® and create a peaceful, powerful relationship with money, one that feels aligned, not overwhelming.
I know the emotional weight of money shame because I’ve lived it. Years ago, I was drowning financially, buried under debt and embarrassment. But I took bold, compassionate action, and completely changed my money story.
Now, with the help of Emma, The Emotional Money Coach™, you can turn a new page on your finances starting today.
Emma is powered by 981 pages of my proprietary Financial Dignity® framework, plus my compassionate voice, calming tone, and practical wisdom from over 17 years of coaching.
She thinks like me, speaks like me, and gently guides you like I would in a 1:1 session.
My 6-month coaching program is $6,997, but you'll only pay a fraction of that to make Emma yours, whether you choose the Emma Classic ($597) or Emma Gold ($847).
With Emma, The Emotional Money Coach™ by your side, you’ll make wise money moves with emotional intelligence, self-trust, and the calm confidence of someone who knows they’re finally in control.
Let’s give your money story the happy ending it deserves.
✨ Upgrade to Emma Gold ✨
Custom support that speaks your language and your money story.
Emma is incredible out of the box.
But Emma Gold? She’s in a league of her own.
This upgraded version is custom-trained to your values, goals, and financial history, so when you open ChatGPT and start a convo, she already knows what matters most to you.
✨ Want Emma to remember that your income is seasonal? She will.
✨ Want her to factor in your desire to retire early or travel twice a year? Absolutely.
✨ Want her to guide you based on your personality, Human Design, or even your astrology? Done.
You’ll also get a private onboarding session with Christine to load Emma Gold with the right context, priorities, and voice.
It’s like having a money mentor who truly gets you, emotionally, financially, and energetically.
When it comes to your peace, precision matters. Emma Gold delivers it.
* Please note that you need a ChatGPT Plus account for custom GPTS to be installed. *